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From Runways to Rooftops: March Was a Masterclass in Momentum
๐ฐ Newsletter Q2 | March 28, 2025


Shoot. Move. Communicate.
Boom Boom
Field Artillery Cadence
Happy Friday, everyone.
If March had a theme, I'd have to borrow from my Army days โ back when I served as a Fire Direction Chief in Field Artillery.
Shoot. Move. Communicate.
That's exactly what this month felt like โ a campaign of execution, connection, and momentum.

๐ The Mission: Movement & Milestones
In just 14 days of travel, I covered 3 states, 4 cities, and made every stop count.
From RETCON to IVMFโs Veterans EDGE, to a regional multifamily fly-in, the mission was clear:
Build. Connect. Deliver.
And we did just that:
โ
3 new multifamily accounts
โ
1 new retail client (Welcome to the family, Prada)
โ
3 resident events
โ
2 additional resident experiences
โ
1 special client moment (๐ weโll save that story for later)
โ
...and yes โ we still found time to build a few AI projects behind the scenes
๐ค So, how did I pull it off?
Simple answer: I didnโt.
None of this happens without the right movement and communication behind the scenes.

My mother at one of my 1st formal events
๐ผ Meet the Team Behind the Momentum
๐ Ms. Simon โ the rock behind all things operations at 360clean
๐ Machu โ the quiet force behind scheduling and back-office coordination
๐ And of course, my superstar employees โ who show up every day, deliver, and represent the brand with pride
This team keeps things moving whether Iโm in the air, on the ground, or in the room โ and Iโm deeply grateful for that.

My brother and son
๐ Closing March on a High Note
I ended the month on a rooftop at the Atlanta Airport Chamber of Commerce, surrounded by entrepreneurs and professionals who are truly in the arena โ doing the hard work, making things happen, and moving the needle forward.
It was the perfect ending to a month filled with movement, milestones, and momentum.
Did everything go smoothly? Of course not.
But we roll with the punches, roll up our sleeves, and get it done.
Thatโs the tax. You pay it โ and you donโt cry about it.
It could be worse... it can always be worse.
![]() My mom and brothers Alfred & Jason Hendricks ![]() One of my oldest military friends and supporter, Herbert Smith with QRP Home Services |
| 5. The Connector (Like Yancy)
|
๐ Gratitude + Grit = Growth
As always, Iโm grateful for every opportunity โ and even more grateful for the people who help bring these moments to life.
Shoot. Move. Communicate.
Thatโs what March was all about โ and itโs how weโre charging into Q2.
Big things ahead in April โ stay tuned.
Until then, enjoy your weekend and keep executing with purpose.
![]() | ![]() My 3 youngest kids at the office working for allowance ![]() My kids setup at a festival |
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What's Coming Next
๐ฎ Looking Ahead I've got exciting things lined up for April โ new builds, partnerships, and more momentum. Stay tuned and stay ready. |
โ๏ธ Powered By: ๐ผ 360clean Atlanta |
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About the Author:
John Thomas is a veteran entrepreneur and advocate for community-powered success. Through Alternative Programming, he helps veterans and entrepreneurs transform challenges into opportunities. His insights come from two decades of experience building multi-million dollar businesses and supporting veteran entrepreneurship.
Keywords: entrepreneurship support, family business support, veteran entrepreneur, business mentorship, startup support network, business success foundation, entrepreneurial journey, family support in business
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Building success together,
John Thomas
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